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CUNA and NAFCU are now America’s Credit Unions,
a unified voice for the credit union industry.

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Sparrow

Sparrow bridges the gap between credit unions and the next generation, establishing trust and building lifelong relationships with Gen Z members years before traditional methods could.

Sparrow helps launch the most needed financial solution for young adulthood (such as student loans) without having to shoulder any of the risk associated.

Sparrow’s white-labeled education financing marketplace not only assists younger members in solving their hardest financial challenge (such as financing their education) but also leverages marketing analytics and automations to provide tailored recommendations from the credit union that result in loyal, long-term membership. The solution is risk-free and core agnostic, meaning credit unions aren’t required to underwrite, fund, or service any of the loans processed nor integrate with their core.

How a strategic alliance with Sparrow benefits credit unions

Seven out of 10 non-members elect to become members with the credit union after using Sparrow.  Sparrow turbocharges the ability for a credit union to deliver the most relevant financial solution for Gen Z, leverage the moment as an opportunity to earn trust and utilize the trust to develop a multi-product relationship prior to the young adult graduating from school.

Why choose Sparrow?

Sparrow takes pride in being built for credit unions and is one of the fastest growing financial technology providers within the industry. They partner with credit unions ranging from $34 billion in assets to those with just $6 million.

Partnering with Sparrow offers credit unions the ability to:

  • White label and embed student loans into your ecosystem without writing a line of code
  • Launch in 60 seconds without any marketing or IT resources
  • Provide members access to a network of 17+ student lenders on one platform
  • Offer student lending without the requirement to underwrite, fund, or service any of the loans processed
  • Empower marketing insights and borrower demographic analysis through a suite of analytics and no-code automations

Connect with Sparrow

Talk to one of our CUNA Strategic Services alliance managers to learn more about Sparrow. We’ll help you identify and evaluate the best solution for your credit union.